Drumroll for the new Vapur Element!!!

March 16, 2012Vapur Unveils All-New Element to Thirsty Consumers As we count the days, minutes, and hours until the all new Vapur Element becomes available at retail, we wanted to take you on a little journey to reminisce about the past three months. The journey begins in January, when Vapur unveiled the newest, adventure-driven addition to the Anti-Bottle line at Outdoor Retailer Winter Market 2012: The Vapur Element. For those of you who have been tuned into our blog, website and social media channels over the past few months, you know it has been sheer madness since the start of the new year! And we mean that in the best way possible! The Element proved to be a showstopper at Outdoor Retailer back in January. Retailers and industry attendees were photographing, folding and inspecting this one-of-a-kind hydration solution as they discussed the possibilities. The immediate result was recognition from top outdoor industry media outlets, including the OR Daily, Backpacker, Elevation Outdoors and Blue Ridge Outdoors online, to name a few.  The Gear Junkie, a top source for outdoor world news and gear reviews even picked up on the Element before the trade show began in a Gear for 2012 show preview! The news of the Element traveled fast, especially with the help of industry vets. For those of you who haven’t been following the Vapur Trail these past several months, welcome to the journey!  Vapur is the maker of the Anti-Bottle; a foldable, reusable, freezable, washable, and attachable alternative to disposable water bottles. The all-new Element, which is available for the first time to consumers on March 19^th, is the first Anti-Bottle available in larger sizes (.7L and 1L), designed to meet the greater hydration demands of athletes and all those living an active outdoor lifestyle. Additionally, the Element is equipped with a new widemouth SuperCap™ for greater gulp-ability and a stronger, integrated attachment clip that allows the Element to hang on during high adventure and in variable terrain. From urban use to multi-season use in the great outdoors, the Element is proof of next-level innovation in outdoor market hydration systems.

• MSRP: $11.99/.7L     $13.99/1L
• Widemouth integrated SuperCap
• Freezable, Attachable, Reusable, Foldable
• Integrated stronger attachment clip
• Anti-microbial lining
• Dishwasher safe, freezable
• Made in the USA
• BPA Free
• 3-ply construction
• 3 designs available: Water, Fire, Wind
• Patented shape is lighter and more flexible than rigid bottles, which also allows for easier grip

The Element was announced in January, and people have been buzzing about it ever since! We've given a preview to everyone from hikers to pro kayakers to skiers, and the early reviews are full of applause. Check out some gear reviews from top source outdoor hubs:

• Women’s Adventure: “What Women Want”
• Inside Outdoor Magazine
• Discovery’s  “Car-Free Commuting: Gear that Makes Getting to Work More Fun”
• National Parks Traveler: “Traveler’s Gear Box: Water Vessels, Steel and Otherwise”
• Open Air Life: “Spring 2012 Gear Guide: Camping”
• GearGals.com

In the meantime, the Vapur team has been feverishly working and anticipating the introduction of our newest family member to you, the Vapur community. The Element will be available at Vapur.us/store or at a retailer near you on March 19th! We cannot wait to hear how you LOVE it. Happy hydrating!